Solution - ecommerce platform | Digiti | Full service digital agency

ecommerce

From cart to heart: creating connecting ecommerce experiences

Putting the ‘e’ in commerce

When we say ecommerce, our collective knowledge sees Amazon or Alibaba as the pioneers of online selling. But these great platforms weren’t built overnight. It took years of fine-tuning and scouring through endless data sets to discover how audiences interact and convert online.

Now it’s your turn!

Expanding horizons

Converting your offline store to a webshop opens the door to a whole new, global audience. It's a great opportunity! Just make sure you have a strong and user-friendly platform in place.

Going with the flow

Your number one goal is selling online. From lead generation to check-out process, it’s all in the details. How will you make this as smooth as possible for your customers?

Please find me!

You want your new webshop to be a true gemstone… but how to generate traffic? You must be confident that your audience is finding their way to your platform and your omnichannel presence has to stand out from the competition.

"The new digital platform built by Digiti is the bedrock for our business transformation. It’s important to us to optimize our internal processes without losing sight of our core values."

Corinne Dumortier, CEO at Dumortier

“I'm extremely pleased with the outcome of the new webshop. It began generating new orders almost immediately. Additionally, I appreciate collaborating with Digiti due to their proactive and hands-on approach.”

Gino Van den Wijngaert, Owner of Polyestershop

You're outgrowing yourself

Your organization is growing faster than tomatoes in a vegetable garden. With rising demand and competitors going digital, your offline store falls short. You need an ecommerce platform to boost sales and a comprehensive marketing strategy.

A nice bonus... you'll undoubtedly gain operational efficiency.

ecommerce platform

First things first

Building an ecommerce platform requires careful planning and execution. Firstly, a solid foundation is essential, including robust web development, secure hosting, and reliable payment gateway integration.

Secondly, you can use a whole array of automations to help you with customer experience, think user friendly interfaces and check-out flows, ‘abandoned cart features’ and product suggestions.

Marketing flow

I heard it from the grapevine

The success of your ecommerce platform stands or falls with a bespoke omnichannel customer experience. If you want your webshop to be the Champs-élysées of the internet, you need to go all out in your marketing efforts.

Customers expect they can reach out to your brand through any number of touchpoints, such as your webshop, email, social media, Google and more. All of these interactions need to be consistent and unified.

We can help you assess which channels drive the most traffic and interaction… and retarget them to get prospects back to your shop.

Product information management

PIMP my ride

Inconsistent back-end information and tedious Excel driven processes are the stuff of nightmares. A product information management system (PIM) will help you sleep at night.

It's the life blood of your online store, managing a multitude of data types, from basic product attributes like name, price, stock keeping units, and description, to complex information like technical specifications, images, videos, customer reviews, and more.

The beauty of it all is that a solid PIM system can distribute all this information to all the market places where you want to sell your goods.

Customer insights

Connecting the dots

Selling online means you will encounter different nationalities, interests, demographics, passions, frustrations,.... But many companies lack the necessary insights into modern customer behavior and buying patterns.

Your strength stems from the data you capture and visualize in organized dashboards. This will provide you with the ability to connect with each target audience seamlessly, meeting them where they're most comfortable, both in terms of communication style and platform.

This is why your marketplace, whether it's a platform of your own creation or established platforms like Google Shopping, Amazon, or Bol.com, should effectively mirror your business.

Go big!

Unlock the B2B paradigm

Have you thought about the potential to significantly broaden your customer base with ease?

Selling to other businesses can open up a whole new segment of potential customers. In B2B ecommerce, you have the ability to offer personalized pricing tailored to individual clients, providing an additional service that caters to their specific needs.

Streamline the buying process for your B2B customers, allowing them to easily browse, order, and manage their purchases online.

Discover our winning formula

Some scientists would contradict this statement, but there is no exact formula for digital success. It’s always a mixture of components that eventually give the desirable chemical reaction.

Step 1

Strategy

Our digital strategy focuses on your business goals, the objectives of your webshop, the regions you want to reach, and the target audiences. Then, we'll delve into the desired tool stack and the more technical requirements based on the desired purchase flow.

Curious about how we would puzzle these pieces together for you?

Discover our digital strategy

services

Brand strategy

Content strategy

Data strategy

Digital strategy

Marketing strategy

Step 2

Setup

Based on the strategy, we build you a beautiful ecommerce platform that engages with your target audience. We'll handle the rest of the technical setup, ensuring that the entire flow from ordering to payment, delivery, and stock management is up and running. Additionally, we map your whole sales funnel and eliminate any anomalies.

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Information architecture

Branding

UX/ UI design

Website development

Client portal

Marketing & sales CRM

Video & photography

Step 3

Growth

Additionally, our Growth marketers will take the steering wheel, building marketing integrations with your online store to enable follow-up emails, activate abandoned cart recovery, and more. These digital marketing efforts are meant to attract and re-engage customers to your store, encouraging sales.

services

Content creation

Content marketing

Converse rate optimization

Creative campaigns

Data captation

Data analysis

Marketing automation

Search engine advertising

Search engine optimization

Social media advertising

Storytelling

Clients we love to work for

Dumortier

Digitalizing a 150-year-old commercial cleaning supplier

With a staggering 150 years’ worth of experience, Dumortier has become a leading commercial cleaning supplier. The dawn of the digital era has brought about a new range of opportunities to transform and sustainably grow their business.

More about this project